Spark AI Store Assistant Overview
Understand how Spark brings store data, daily metrics, ads and tracking, content workflows, and AI tasks into one Shopify workspace.
Spark is an AI store assistant embedded in Shopify. It connects store data, daily metrics, ads and tracking, content workflows, and operations tasks into one workspace.
What Spark covers
- AI assistant — ask questions about store performance and run tasks through chat.
- Today overview — read revenue, profit, conversion, traffic, ROI, orders, cost, and more in one view.
- Diagnosis report — review core metrics and store health over a recent window.
- Ads and tracking — connect Meta, Google, and TikTok, set up pixels, and sync catalogs.
- Product improve — generate and refine product descriptions and score product quality.
- Image tools — generate images and translate text inside images.
- PageSpeed — audit storefront performance.
- Tasks — manage AI and automation tasks from one list.
How it fits together
Spark is built around a chat workspace. You ask about a signal, Spark explains what may be happening and why it matters, and you can turn that into a task or a content change without leaving the app.