2 AI workflows under the "Customer Acquisition Cost" topic. Each includes a copyable prompt and FAQs. Paste them into your preferred AI assistant or Spark agent and run it.
Ad spend is known, but it is divided by every order in the period rather than by the customers actually acquired. In this case, the immediate task is to calculate customer acquisition cost for eligible new customers. The workflow should produce a CAC calculation and segment comparison, listing exclusions and grounding the count in the merchant's records.
The merchant is comparing an ad-platform cost per purchase against a lifetime value covering a different set of customers. In this case, the immediate task is to compare CAC with a compatible customer-value measure. The workflow should produce a CAC calculation and segment comparison, restating either side where the records show a different scope or window.
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