Author
Thomas Becker

Thomas Becker

Technical SEO & Schema

Focuses on technical SEO, structured data, and localized page indexing.

13 articles

Thomas Becker contributes to the Ciwi content system as Technical SEO & Schema, and this page aggregates 13 published items under that byline so readers can move through related topics from one author perspective.

That includes 11 guide-type entries and 2 blog posts. Compared with a single article page, this author page works better as an editorial entry point for understanding what this author tends to cover.

Guides

Localization & translation guides

Beauty & Personal CareTranslation Guide2026

Skincare Translation Guide 2026

Localize a skincare brand's product pages with clear cosmetic ingredient names, routine instructions, and consistent terminology across markets.

Home & LivingTranslation Guide2026

Kitchen Product Translation Guide 2026

Localize cookware and kitchen-product pages with clear materials, dimensions, care instructions, and multilingual category SEO.

ElectronicsTranslation Guide2026

Smart Home Product Translation Guide 2026

Plan smart home ecommerce localization around setup instructions, device compatibility, and multilingual website content shoppers can understand.

SaaSLocalization Guide2026

Software Localization Best Practices: B2B Websites & Content

Explore software localization best practices for B2B websites, product education, and onboarding, with a clear distinction between translation and internationalization.

ManufacturingLocalization Guide2026

Industrial Equipment Translation Guide 2026

A B2B localization guide for industrial equipment companies that need multilingual category pages, technical specs, and clearer inquiry journeys.

ShopifyLocalization Guide2026

Shopify US Localization Guide 2026: English and Spanish

Plan Shopify localization for the United States by deciding when English-only is enough, when Spanish needs full storefront coverage, and how to align SEO, Markets, and Ciwi workflows.

How-toTranslation Guide2026

How to Translate Shopify Blog Posts

Translate Shopify blog posts and localize blog content for new markets, with checks for search intent, internal links, and multilingual SEO.

How-toTranslation Guide2026

How to Translate Shopify Customer Accounts & Login

Translate Shopify customer accounts and localize login pages, account navigation, and customer messages for a consistent multilingual experience.

How-toTranslation Guide2026

How to Translate Shopify Discount Codes & Promotions

Localize Shopify promotional terms, discount messages, and promo-code instructions so shoppers understand the offer and how to redeem it.

How-toTranslation Guide2026

How to Translate Shopify Invoices & Order Documents

Translate Shopify invoices and order documents, with checks for localized tax labels, payment information, receipts, and document templates.

How-toTranslation Guide2026

How to Translate Shopify Store Locator & Locations

Localize Shopify store-finder pages with clear addresses, opening hours, and directions for customers browsing in different languages.

Blog

Blog posts

2026-09-188 min read

Why Generic Spanish or Portuguese Is Not Enough for Shopify Markets

Learn why one generic Spanish or Portuguese locale is often too weak for Shopify Markets, and how regional market structure creates cleaner SEO and language isolation.

2025-07-314 min read

Shopify Localization Problems: Fix Translation Drift

Understand Shopify translation sync issues and inconsistent wording, then plan a workflow to keep localized content aligned after launch.